Marketing structures of carrot production and challenges and recommendations: The case of Konya Province, Turkey

dc.authorid0000-0002-0147-7228
dc.contributor.authorAcar, Musa
dc.contributor.authorGül, Mevlüt
dc.date.accessioned2021-06-21T11:32:08Z
dc.date.available2021-06-21T11:32:08Z
dc.date.issued2020
dc.departmentEskil Meslek Yüksekokulu
dc.description*Acar, Musa ( Aksaray, Yazar )
dc.description.abstractThe main objective of the study was to deter- mine the structure of marketing, problems in mar- keting and to suggest solutions to the problems of carrot marketing. Primary data used in the research were gathered through personal interviews with the help of well-designed questionnaires from 73 carrot producer farms, 30 marketing channels' actors (broker/merchants) and 10 cold storage firms in Konya, Turkey. The surveyed samples were selected randomly. The data covered 2011 production season. Carrot marketing cost was calculated to be US$0.40 per kg; distributed as 69.39% of raw mate- rials, 11.7% broker commission, 8.89% transport costs, 7.04% packing, 3.39% labour and 0.22% other cost. For the carrot production, high input costs, difficulties in finding new markets, climatic conditions and delays or even failure in payment for product, were identified as the main problems. Regarding exports, to eliminate the complications at custom offices will ensure the sustainability of existing markets; and it should help to create new markets. National or international funds to support organizations and institutions involved could be provided for improvement of the sectors.
dc.identifier.endpage3337en_US
dc.identifier.issn1018-4619
dc.identifier.issue5en_US
dc.identifier.scopusqualityN/A
dc.identifier.startpage3329en_US
dc.identifier.urihttps://hdl.handle.net/20.500.12451/8133
dc.identifier.volume29en_US
dc.identifier.wosqualityN/A
dc.indekslendigikaynakWeb of Science
dc.indekslendigikaynakScopus
dc.language.isoen
dc.publisherParlar Scientific Publications
dc.relation.ispartofFresenius Environmental Bulletin
dc.relation.publicationcategoryMakale - Uluslararası Hakemli Dergi - Kurum Öğretim Elemanı
dc.rightsinfo:eu-repo/semantics/openAccess
dc.subjectCarrot
dc.subjectKonya
dc.subjectMarketing Channels
dc.subjectTurkey
dc.titleMarketing structures of carrot production and challenges and recommendations: The case of Konya Province, Turkey
dc.typeArticle

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