Marketing structures of carrot production and challenges and recommendations: The case of Konya Province, Turkey
Yükleniyor...
Dosyalar
Tarih
2020
Yazarlar
Dergi Başlığı
Dergi ISSN
Cilt Başlığı
Yayıncı
Parlar Scientific Publications
Erişim Hakkı
info:eu-repo/semantics/openAccess
Özet
The main objective of the study was to deter- mine the structure of marketing, problems in mar- keting and to suggest solutions to the problems of carrot marketing. Primary data used in the research were gathered through personal interviews with the help of well-designed questionnaires from 73 carrot producer farms, 30 marketing channels' actors (broker/merchants) and 10 cold storage firms in Konya, Turkey. The surveyed samples were selected randomly. The data covered 2011 production season. Carrot marketing cost was calculated to be US$0.40 per kg; distributed as 69.39% of raw mate- rials, 11.7% broker commission, 8.89% transport costs, 7.04% packing, 3.39% labour and 0.22% other cost. For the carrot production, high input costs, difficulties in finding new markets, climatic conditions and delays or even failure in payment for product, were identified as the main problems. Regarding exports, to eliminate the complications at custom offices will ensure the sustainability of existing markets; and it should help to create new markets. National or international funds to support organizations and institutions involved could be provided for improvement of the sectors.
Açıklama
*Acar, Musa ( Aksaray, Yazar )
Anahtar Kelimeler
Carrot, Konya, Marketing Channels, Turkey
Kaynak
Fresenius Environmental Bulletin
WoS Q Değeri
N/A
Scopus Q Değeri
N/A
Cilt
29
Sayı
5