The rise of islamic luxury: current trends

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dc.contributor.authorAytaç, Muhammed Bilgehan
dc.date.accessioned2025-10-09T13:08:10Z
dc.date.available2025-10-09T13:08:10Z
dc.date.issued2020
dc.departmentİktisadi ve İdari Bilimler Fakültesi
dc.description.abstractAs one of the essential elements of culture, the role of religiosity in consumer behavior has long been established and number of consumer research on Muslim individuals has been increasing rapidly in recent years. With the rapid increase of the Muslim population and the developing welfare level of the Islamic countries, it is observed that Islamic luxury consumption has also become widespread too. In this chapter, it is aimed to determine the conceptual framework of Islamic luxury consumption together with current trends. Three halal concepts which are considered as include more explicit examples of Islamic luxury are chosen and analyzed: halal fashion, halal cosmetics, and halal tourism. Throughout the text and in the conclusion part, it is aimed to create insights for marketers who interested in Islamic luxury.
dc.identifier.doi10.4018/978-1-7998-4369-6.ch010
dc.identifier.endpage221
dc.identifier.isbn978-179984370-2, 978-179984369-6
dc.identifier.scopus2-s2.0-85122677351
dc.identifier.startpage199
dc.identifier.urihttps://doi.org/10.4018/978-1-7998-4369-6.ch010
dc.identifier.urihttps://hdl.handle.net/20.500.12451/14638
dc.indekslendigikaynakScopus
dc.institutionauthorAytaç, Muhammed Bilgehan
dc.language.isoen
dc.publisherIGI Global
dc.relation.ispartofBuilding Consumer-Brand Relationship in Luxury Brand Management
dc.relation.publicationcategoryKitap - Uluslararası
dc.rightsinfo:eu-repo/semantics/closedAccess
dc.titleThe rise of islamic luxury: current trends
dc.typeBook Chapter

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